Since oil spewing out of a good and not sensitive to pour out CEO the bottom
of the Gulf of Mexico, business leaders have learned what not to say the crisis.
Two years ago, when the stock market has bottomed out, during the financial
crisis, communication equally ineffective. The great investment sage calm,
inspired trauma of their customers and with these words: "adhere to in the
end".
These success stories in the face of failure and tripping background,
more meaningful. Each example reflects a competent and compassionate leadership
style, hit the high notes of all, direct and honest and effective communication:
door-to-door, thorough command information, and a clear understanding of the
audience's psychological state. Although many of these communication was born in
bad environment, each of the leadership and management, to restore calm, let
people have reason to believe that.
Leadership by the storm
In late
October, to the east coast hurricane Sandy bottled and two significantly
different leaders rose to the occasion. New York city mayor Michael Bloomberg,
command and control manager calm and New Jersey governor Chris Christie, an
emotional person is faced with severe challenges.
, decisive save lives in
the city of New York metropolitan transit authority, close all the subway, bus
and railway line for almost 24 hours ago crit. At the end of the main artery of
city is better than thousands and thousands of words to speak to tell people to
stay at home.
During the crisis, transparency and to build confidence. Direct
style Mayor Bloomberg and frequent press conferences to keep people informed and
security situation under his command.
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